I have over twelve years of experience in communications, marketing, and creative strategy — balancing left and right brain thinking to drive company success.

In my current role as Creative Director at FSC Interactive, I’ve had the opportunity to develop award-winning strategies that drive revenue goals for our clients, including New Orleans Tourism, Swerve Sweetener, and Hotel Monteleone.

While my title is Creative Director, my career path has been all about exploration of new ideas. I started a digital publication about the city of New Orleans, produced a conference for creative entrepreneurs, and started my own successful design business. I’m a thoughtful, risk-taker that is endlessly curious.

My passion is building systems and as a manager I lead with empathy and integrity. Recent notable accomplishments include:

  • Creative Director Of the Year, 2019 New Orleans Addy Awards
  • Best in Show Social Media for New Orleans Tourism Local Lens Campaign, 2019 New Orleans Addy Awards
  • 30 Under 30, 2016 New Orleans Magazine People to Watch


Now on to the most important question: How can we work together?

FSC Interactive

Role: Interim President and Creative Director

Since 2009, FSC Interactive has set the pace for the digital marketing industry in the Greater New Orleans area. We focus on digital marketing, guiding our clients through the best practices of social media, paid search, SEO and content marketing. As Creative Director I am responsible for:


  • Cultivating brand vision and strategic direction on digital marketing campaigns for all clients
  • Recruiting, training, and leading a team of creative professionals, including: copywriters, graphic designers, photographers, and videographers
  • Strengthening and maintaining client relationships
  • Executing high quality content, ads, web design, and social media in a high-paced environment.

Social media managment

The creative department at FSC Interactive develops strategic social media for clients, including: art direction, custom photography, and copywriting.

Web Design

UX Design, Mockup Creation in Adobe XD, and WordPress Frontend Design for a variety of clients. Most recently, my team built a new website for Bienville House Hotel.

Email Marketing

We create ROI for clients by sending emails that are designed to convert. For Hotel Monteleone, my team drives an average of $70K in revenue per email.


My team develops impactful ads that build awareness, consideration, and conversion for clients.


We develop scripts and create short-form digital video, including: explainer videos, social ad video, and web commercials.

Content Creation

We strategize and develop landing pages and blog content to clearly explain products/services and make a regular connection with customers.

Local Lens Campaign

As a part of the 300th Anniversary campaign for New Orleans Tourism, we developed a series that highlighted the hidden gems of New Orleans. We interviewed 5 local artists and shared New Orleans from their perspective using videos, social content, and blog posts. The Local Lens campaign won Best in Show Social Media in the 2019 New Orleans Addy Awards. In addition, the video featuringTarriona “Tank” Ball’s thoughtful poem won Best Social Media video.

Pralines & Cream Liqueur

Pralines and Cream Liqueur is delicious southern treat. We built the social media following for Pralines and Cream to 20,000 followers on the Facebook platform using clever copy and dynamic imagery that resonates with Southern moms.

Peychaud’s Aperitivo

Targeting the apartment bartender, we managed the social media content creation for Peychaud’s Aperitivo. We built 14,000 Facebook followers by developing noteworthy photography and caption copy. We also monthly produced recipe videos to promote simple ways to use the product.


Role: Co-Founder, Director of Marketing

VenturePOP! was a conference designed to support creative entrepreneurs. We gathered to share ideas, collaborate on projects and inspire a new perspective on business growth.

My responsibilities included:

  • Recruiting national speakers for conference of 125 attendees
  • Managing Marketing Strategy to build regional audience
  • Planning and executing a memorable and interactive two day experience for creative entrepreneurs

The Quisby Hostel

Role: Art Director
Junior Designer: Rémi Sorbet

The Quisby is a hostel in the Lower Garden District of New Orleans. The space is known for its historic past with a dash of infamy. It is paired with modern convenience and comfort to create the ideal crash pad for all travelers. Working with a junior designer, I helped The Quisby establish their visual identity, website, landing pages, and Facebook marketing materials.


Role: Founder, Publisher

I developed goINVADE.com as a New Orleans lifestyle publication for the rebellious and optimistic. I managed a team of writers, photographers, and editors to create compelling blogs, emails and print publications from 2009 – 2015.


Role: Art Director

I worked with Lucid to create various design projects and email creation on a monthly retainer agreement. As a technology company in the sample space, they needed clever design that matched their signature style.