Oyster Festival 2014
We created the logo and poster for the 2014 New Orleans Oyster Festival. With an emphasis on clean design, bold color, and symmetry, we developed a timeless collectors item for an exclusive group of patrons.
“The New Orleans Oyster Festival loved Justin’s design for the 2014 Poster. His design was exactly what we were looking for and more! We hope to work with him in the future on more exciting projects.” – Monique Ricci
Press: New Orleans Advocate Geek Chic
This article was published in full in the New Orleans Advocate.
You are surrounded by Geeks; you just don’t recognize them.
Geeks no longer dress like TV’s Steve Urkel, with such sartorial giveaways as high-water pants and taped eyeglasses. If anything, the tech-savvy, fashionable young people we might call Geeks, or Techies, have played a pivotal role in the loosening of professional dress codes.
Thanks to the Steve Jobs and Bill Gates wannabes among us, Geek is now up there with Gaga. The Mark Zuckerbergs of the world rule. (Or at least they know the operating system — OS — that still daunts many of us.) But little about the way today’s Geeks dress gives their techno-centric passions away. Their wardrobes are as individual as their passwords.
We asked four New Orleans-area Techies to share their sense of professional style and reveal their sources and their fashion icons.
For the only male in the group, Joaquin Phoenix’s wardrobe in the Oscar-nominated film “Her” serves as inspiration.
Justin Shiels, 28, digital strategist and founder of INVADE (http://goinvade.com)
How would you describe your style of dress?
Most recently I’ve been interested in anachronistic style. I have an Afro circa the ’70s; I wear a gold Casio watch from the ’80s; and I love basic essentials in ridiculous patterns.
Where do you like to shop?
Locally, I shop at Friend, Buffalo Exchange, Funky Monkey, Zara (and) Red White and Blue Thrift Store.
How important do you feel your wardrobe is to your profession?
Wardrobe is a great way to visibly show personal identity. It’s a physical way to brand yourself.
Do you have a trademark item in your wardrobe, something that is your signature?
See question 1!
How long does it take you to get dressed in the morning?
It takes about 30 minutes to actually wake up and 30 minutes to shower and get dressed.
Do you prefer dressing up, or dressing down?
For work I tend to dress down, but I like to go all out for events.
Do you have a fashion muse?
I’m really inspired by Waris Ahluwalia (Indian-American designer/actor).
What’s the most boring thing about the way you dress?
Men’s clothing can be boring. You kind of always know it’s going to be a button-down with pants (especially if you’re going to an event.)
The fun part is that you can switch it up.
What’s the edge in your style of dress?
I have a knack for finding something special that starts a conversation.
Kristyoustalet.com Feature
This article originally appeared here.
A.C.E. Episode #012
Guest: Justin Shiels from GoInvade.com
Let’s talk passive income.
Have you heard of it before? Here’s how Pat Flynn describes it:
… so, you can see how alluring this model can be. No more trading dollars for hours.
Most successful brands with an online presence have at least one way of collecting passive income. (via a digital workshop, ebook, etc.) It takes a bit of work on the front end, but as your business grows the rewards multiply quickly.
Today’s guest: Justin Shiels is the creator of GoInvade.com which started off as a lifestyle brand and side project to his full time job.
He and his team of writers seek out some of the most interesting and sometimes even underground ways to explore New Orleans’ diverse culture scene and has grown a notable following. But for Justin, it’s only the beginning.
As the site started to grow, he saw it as a great opportunity to build revenue through passive income while keeping his full time job (an continues to expand his brand).
In the interview, he goes on to talk about what his growing website has taught him: a lot about himself, his skill set, and allows him to see the best opportunities to build off of.
Audio Only:
[powerpress url= “http://traffic.libsyn.com/kristyoustalet/Complete_Justin_Shiels_Interview.mp3”]
Massive Takeaway #1: Action brings clarity.
Instead of getting stuck and overwhelmed trying to find clarity and focus through your big idea… pare it down to manageable size.
Massive Takeaway #2: There are no short-cuts to building a biz (None. Sorry!)
It just takes time. In order to be successful, you have to do the work. It takes a long time to create something that is meaningful.
No, really. How does he pull off this amount of content ‘after hours’?
Justin’s 3 Productivity Tips:
- creates a clear content plan for the entire month- he plans ahead
- sets his writers up for success with defined topics & expectations
- He’s a Batch-Master. Meaning, he groups similar projects to knock them out in bulk. For instance, he writes his content for the whole month on one Saturday.(Yall, he writes 7 posts in a day- no more excuses for us!)
TAKE ACTION:
What are repeatable tasks that you can batch in your biz?
Let me know in the comments.