by Justin Shiels | Apr 1, 2026 | Journal
722 orders. 1 influencer collab. And only 1 crashout moment. Here’s how I’m rebuilding SoCurious in 2026. For a long time, building this business felt a little like planting seeds in the dark. A lot of effort. A lot of faith. A lot of me whispering,... by Justin Shiels | Mar 25, 2026 | Journal
Hi, my name is Justin. I’m 40 years old. And I quit my toxic corporate job to build a stationery company that I believe will be bigger than Hallmark. But here’s why: Because I genuinely believe that joy is the revolution. In today’s session,...
by Justin Shiels | Mar 18, 2026 | Journal
I need to talk about this Mercury retrograde because it has been doing the absolute most. Not in the “my life is falling apart” way. In the “I want you to see how far you’ve come” way. Who would I have been if I had been that free? I...
by Justin Shiels | Mar 4, 2026 | Journal
For most of my life, I thought I was good at rest. I slept eight hours most nights. I took vacations when I needed them. I watched Netflix in the evening with a glass of wine and called it “recharging.” I was fine. Until I wasn’t. We’ve talked... by Justin Shiels | Feb 18, 2026 | Journal
Good morning sunshine, I can’t believe it, but for the first time that I can remember, I missed sending out my weekly newsletter. And first, I want to say sorry, friend. I hate when I miss the imaginary deadlines I’ve created for myself. I love sharing... by Justin Shiels | Feb 4, 2026 | Journal
Last week I announced that I completed Julia Cameron’s The Artist’s Way. (And yes, it took me three years to do it. But I finished it and I’m very proud.) Today’s issue is Part 2 of my deep dive into my experience with the book. Just in case you...